
Visions into true stories
Customers into advocates
Employees into ambassadors
That’s how we carpe diem

What brought us here
Since 2001, we’ve built an iconic cinema brand that customers love, brought to life a ‘blockbuster’ internship program that went viral globally, and have guided ‘fearless leaders’ in shaping future ready organizations... to name a few.
We operate at the cusp of Brand & HR, and are known to straddle the continuum of ‘create and embed’. With the numerous enterprises we shape, the preference is to walk many many miles as well as go the extra mile
Since 2001, we’ve built an iconic cinema brand that customers love, brought to life a ‘blockbuster’ internship program that went viral globally, and have guided ‘fearless leaders’ in shaping future ready organizations... to name a few.
We operate at the cusp of Brand & HR, and are known to straddle the continuum of ‘create and embed’. With the enterprises we shape, the preference is to walk many many miles as well as go the extra mile
Our bag of tricks
The company we keep



Meet the crew

Tarun
Strategy
& Advisory
& Advisory

Shampa
Talent & Product Development

Sumantra
Customer Experience & Creative

Divya
Organizational Change

Satish
Marketing
& Media
& Media

Dinesh
Marketing & Operations

Sandya
Brand Identity & People Capability

Rutuja
Employer Branding & Networking

Namrata
Employee Brand Experience

Swadha
Social Media & Content Creation

Anusha
Digital & Social Media Maven

Waquee
Performance Marketing & Research
Carpediem inks
What's the buzz ?
Terms like ‘Employer Branding’, ‘Employer of choice’, ‘Preferred employer’ keep flowing in and out of discussion rooms. The game remains the…
When Brand is a bad word
In the umpteen conversations we have had with businessmen, with many, one thing stands out. For them, building a brand is…
A chink in the armor
‘It has long been an axiom of mine that the little things are infinitely the most important’, epitomizes Sir Arthur Conan…