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Cultivate
a brand
employees love
Get in touch
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The essence
Our sweet spot, that lies at the cusp of brand and HR. Three pronged: Craft Employee Value Propositions (EVP’s). Deliver on the promises to employees. Attract top talent for companies that aspire to be a great place to work and a destination for talent, a strategic approach to this discipline is a must.
Employer branding suite
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Craft Employee Value Proposition
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Employer Brand Activation
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Employee & Candidate Experience Design
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Brand Ambassador Program
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Recruitment Marketing
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Campus Connect Programs
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Internship Program
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Alumni Connect Programs
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Employer Brand Audits
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Employer Brand Workshops
Our success stories
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Go Big
Late 2017, a global health sciences (clinical research) firm forayed into India with its first Centre of Excellence in Bangalore. They acquired an Indian player that had ~300 employees with a view to grow the centre by 10X in 2 years.
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Know Your Talent
According to recent analysis by Bloomberg News, India is likely to have the world’s largest workforce by 2027, with a billion people aged between 15 and 64. As it stands 18% of India’s current population of over 1.3 billion falls between the ages of 15-25.
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Living the Values Code
ABC is one of the top liquor companies in the world that acquired a leading Indian Alco – Bev player a couple of years ago. The new leadership in its aspiration to transform the Indian company into ‘The most admired company in the consumer goods sector’...
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“The Chosen One”on Engineering Campuses
XYZ hires engineers from the top 30 technical institutes around the country. The company does high-end design work in India, hence needs to recruit the crème de la crème from engineering colleges. The reality was that when they visited colleges...
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Employer brand masterclass
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Championing an employer brand requires an assortment of professional skills, it’s like being an “all-rounder”. This foundational workshop helps you learn how to craft EVP’s, embed them within, devise a talent attraction strategy-and finally ‘go to market’ online and offline
Carpediem inks
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Classes, assignments, surprise tests, pre-placement talks & competitions – A typical day at a premium Business School in India. The…
In every way the Apple of my eye
An “Apple” video positioning the company as a place to work was being discussed on one of the LinkedIn groups…
Ride with the reputed brands towards the talent market
This video takes a leaf out of the classical brand association approach. For long brands have ridden on the fame…